Artieda 2011

The local news the reader interested especially in its newspaper, 83 percent is “Usually always” read. Political messages and reports from Germany (69 percent) and abroad (60 percent) and editorial (44 percent) and ads (43 percent) follow on the next places in terms of popularity. Especially important for the reader of also fact reports from everyday life and sports. Barely one-third devoted to the culture (31 percent), however, regularly, 27 percent regularly read messages from technology and science and just five percent place value on the continuation novel. Ads in the newspaper are required reading. Local news, politics and editorial ads in the favour of the readers take the fourth place. On top of that newspaper ads are considered particularly credible: while as 82.5 percent of those polled well could forgo advertising on television, 80 percent of the readers appreciate the information through ads in the newspaper. Benefiting the ads certainly by the credibility of the editorial section in the daily newspapers.

Germany leads in the European newspaper diversity in the countries of the European Union 1,350 newspapers with a total circulation of over 88 million copies appear daily. The Federal Republic of Germany offers the most diverse with its 347 daily newspapers with distance. Spain is second with 135 newspapers. There follow: United Kingdom (107), Italy (99) and Sweden (94). After Edition, the German daily newspapers with 22.1 million copies make the largest newspaper market in Western Europe followed by Great Britain with a circulation of 18.6 million newspapers daily. Worldwide, the Chinese make the largest newspaper market with 85 million copies sold daily. The Japanese occupy second place with 70 million copies. Germany ranks – according to the United States and India – in fifth position.

German newspapers in the Internet already 1995 were the German newspapers in the Internet present. First, the “newspaper” made in 1995 (taz, Berlin), “Die Zeit” (Hamburg), the “Suddeutsche Zeitung” (Munich) and the “Rheinische post” (Dusseldorf) their own online services. In the summer of 1996, already 41 newspapers in addition to the printed editions were also online active; according to a census of the Federal Association of German newspaper publishers (BDZV) in 2005, there are well over 600. And their number continues to grow. A unique online directory of all regional daily newspapers in Germany offers the Internet. on a map of Germany can call on all daily appearing local leaves of Germany with Publisher address and link to the homepage.